More than a single logo, a strong brand identity helps your business communicate clearly and consistently, so the right people trust you faster and remember you longer.
✶ Before I put together a proposal, I'd like to learn a bit about you and what you're building. The more I understand your project, the more tailored and useful my proposal will be.
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frequently asked questions
What makes your approach different?
I take time to ask a lot of questions before anything is designed. Understanding your business, your audience, and your goals in depth is what leads to an identity that actually works, not just one that looks good. I also bring a background in art and photography into every project, which shapes the way I think about composition, color, and visual storytelling. Combined with experience working across different industries, I'm able to adapt to a wide range of brands while keeping the same level of care and intention throughout.
How much does a project cost?
Branding projects typically ranges from €800 - €1,200. Larger projects can go up to €2,000 and above. Additional services such as digital designs, design support are priced based on project scope. A custom quote will be provided based on your needs. All prices are in Euros (€). If you need focused help on a one-off task, you can book a half-day design support block, which covers things like social media assets, brand collateral, digital banners, or presentation updates. If you need more consistent support over time, a monthly retainer might be a better fit. If you're not sure which one makes sense for your situation, just reach out and we'll work it out together.
How long does a project take?
A focused identity project usually takes 4 to 6 weeks. Larger projects with multiple deliverables such as packaging, collateral, and templates can take 8 to 12 weeks. I'll give you a clear timeline in your proposal.
Do you design logos only?
A logo without a system behind it is just a starting point, and building around it often means compromising the consistency of everything that comes after. My process is built around creating identities where every element, the typography, the colours, the visual language, the tone, is designed to work together from the beginning. That's what makes a brand feel complete and intentional rather than patched together. If your brand is ready for a fresh start, I'd love to be part of that.
I already have a logo. Can you build the rest?
It depends on the logo. In most cases, when a client comes to me with an existing logo, it's because something isn't working and they already sense it. Rather than working around a mark that may not reflect where the brand is going, I'd rather have an honest conversation about whether a fresh start makes more sense. That said, every situation is different and I'm happy to take a look and give you my honest opinion before we decide on anything.
How are payments handled?
Projects are typically split into two payments: 50% upfront and 50% upon completion. For larger projects, flexible payment plans are available and we can discuss a structure that works for you. Payments are accepted via bank transfer or Wise for international clients.
Do you work with AI-generated logos or assets?
No. Everything I create is designed from scratch. I don't refine or build on AI-generated work because I believe good design comes from understanding a brand deeply, not from a prompt. If you're looking for something thoughtful and made with intention, that's exactly what I do.