Whether you're starting from scratch or ready for a change, I'd love to hear what you have in mind.
A strong brand identity helps your business communicate clearly and
consistently, so the right people trust you faster and remember you longer.
✶ Before I put together a proposal, I'd like to learn a bit about you and what you're building. The more I understand your project, the more tailored and useful my proposal will be.
Fill out the form below and I'll get back to you by email within 3-4 business days. If you don't hear from me, check your spam folder.
frequently asked questions
What makes your approach different?
I take time to ask a lot of questions before anything is designed. Understanding your business, your audience, and your goals in depth is what leads to an identity that actually works, not just one that looks good. I also bring a background in art and photography into every project, which shapes the way I think about composition, color, and visual storytelling. Combined with experience working across different industries, I'm able to adapt to a wide range of brands while keeping the same level of care and intention throughout.
How much does a project cost?
I offer branding packages that range from €1,000 to €3,000 depending on scope. Additional services such as digital designs, design support, and retainers are priced based on project scope. A custom quote will be provided based on your needs.
How long does a project take?
It depends on the project scope. A Essential Brand Identity takes around 3 weeks, and the Full Brand Launch around 6 weeks. Design Support half-day blocks are typically delivered within 1 business day. For custom projects like packaging, presentation decks, or print materials, timelines are agreed on before the project starts based on scope and complexity. In all cases, a clear schedule is shared at the beginning so you always know what to expect and when.
Do you work with clients outside of Germany?
Yes. I work remotely with clients across Europe and internationally. All communication is handled online, and I'm comfortable working across time zones with clear communication and shared timelines.
What's your process like?
Every project starts with a discovery phase to understand your business, goals, and needs. From there I send a brand questionnaire, develop creative direction moodboards for your review, and move into design once we've aligned on the visual direction. You'll have clear revision rounds built in at each key stage, and I'll keep you updated throughout so there are no surprises.
How are payments handled?
Projects are split into two payments: 50% upfront to secure your spot and start the project, and 50% upon final delivery. For retainer arrangements, invoices are sent monthly. Payments are accepted via bank transfer or through the platform where the project is booked.
Do you design logos only?
A logo on its own is just a mark. What makes a brand recognisable and trustworthy is everything around it: the typography, the colours, the way it speaks, the consistency across every touchpoint. When those elements work together, people remember you and trust you faster. That's why I don't offer logo-only projects. In my experience, a logo without a system behind it creates more problems than it solves. It might look great in one place and feel completely off in another. Clients end up coming back to fix things that could have been right from the start. What I offer instead is a complete brand identity, built to work across every context your business needs. It takes more time upfront, but the result is a brand that holds together and grows with you.
Do you work with AI-generated logos or assets?
No. Everything I create is designed from scratch. I don't refine or build on AI-generated work because I believe good design comes from understanding a brand deeply, not from a prompt. If you're looking for something thoughtful and made with intention, that's exactly what I do.
I already have a logo. Can you build the rest?
A logo without a system behind it is just a starting point, and building around it often means compromising the consistency of everything that comes after. My process is built around strategy and a deep understanding of your brand story, so every element I create, from typography to colour systems, patterns, and photography language, is designed to work together as a whole. That's what makes a brand feel complete and intentional rather than patched together. If your brand is ready for a fresh start, I'd love to be part of that.
How can I best prepare for our discovery session?
Think about your business goals, your target audience, and any brands you admire visually. If you have references, examples, or even a rough idea of the feeling you want your brand to convey, bring them. The more context you share early on, the smoother and faster the process will be.
Do you offer ongoing design support?
Yes, in two ways: If you need focused help on a one-off task, you can book a half-day design support block, which covers things like social media assets, brand collateral, digital banners, or presentation updates. If you need more consistent support over time, a monthly retainer might be a better fit. And if you're not sure which one makes sense for your situation, just reach out and we'll work it out together.
Do you offer custom packages?
Sure! If your project doesn't fit neatly into one of my standard packages or services, I'm happy to put together something tailored to your specific needs. Get in touch with an overview of what you're looking for and we'll find the right approach.